The Empirical Study of the Relationship between Green Brand Positioning、Corporate Social Responsibility and Firm Performance

The Empirical Study of the Relationship between Green Brand Positioning、Corporate Social Responsibility and Firm Performance

Associate Professor    7698    hsuw@mail.npust.edu.tw
Year2014
Author許文西*, Rou-Harn Shu
Author count2
Created date2019-02-19
Author order1
Corresponding authorfalse
Publication year2014
Symposium name2014年國際ERP學術及實務研討會International Conference On the Development and Practice Of Enterprise Resource Management, 2014
Start page1
End page11
Publication city南台科技大學
Publication country中華民國
Start date2014-03-29
End date2014-03-29
Review system
LanguageTraditional Chinese