品牌收購前後之涉入程度、球迷認同與球迷忠誠度關係之研究 – 以中信兄弟為例
| Year | 2015 |
| Author | |
| Created date | 2019-01-16 |
| Author order | 第一作者 |
| Corresponding author | 是 |
| Publication year | 2015 |
| Publication month | 12 |
| Journal name | 青年企業管理評論 |
| Publication area | 中華民國 |
| Volume | 8 |
| Issue | 1 |
| Publication type | |
| Review system | 是 |
| Language | Traditional Chinese |
| Attached project | ---- |