The Effect of Online Evaluation Consistency and Product Attitudes on Word-of-Mouth Communication Intentions: An Analysis of Free Promotions as Interference Mediators.
The Effect of Online Evaluation Consistency and Product Attitudes on Word-of-Mouth Communication Intentions: An Analysis of Free Promotions as Interference Mediators.
| Year | 2016 |
| Author | 廖世義*, |
| Author count | 2 |
| Created date | 2023-04-06 |
| Author order | 1 |
| Corresponding author | false |
| Publication year | 2016 |
| Symposium name | 2016南臺灣觀光休閒產業論壇 |
| Publication city | 國立高雄大學 |
| Publication country | 中華民國 |
| Start date | 2016-10-21 |
| End date | 2016-10-21 |
| Review system | 否 |
| Language | Traditional Chinese |