The impact of applying event marketing on restaurant operational performance in international hotels: The case of food festival event

The impact of applying event marketing on restaurant operational performance in international hotels: The case of food festival event

教授    7495    pclai@mail.npust.edu.tw
年份2010
作者賴佩均*, 陳琪婷
Author count2
Created date2019-02-19
作者順序1
通訊作者false
發表年份2010
會議名稱8th Asia-Pacific Council on Hotels Restaurants and Institutional Education Conference
會議起始頁碼1
會議結束頁碼11
舉行之城市Phuket
舉行之國家中華民國
開始日期2010-08-14
結束日期2010-08-14
審稿制度
發表語言外文