Exploring the Influence of Congruence between Brand and Store Image on the Effect of In-store Recommendation

Exploring the Influence of Congruence between Brand and Store Image on the Effect of In-store Recommendation

副教授    7696    chiayi@mail.npust.edu.tw
年份2016
作者
Created date2019-01-16
作者順序1
通訊作者true
發表年份2016
會議名稱The Annual International Conference on Finance, Accounting, Investment, Risk Management, and Management Science 2016
舉行之城市清邁
舉行之國家泰王國(泰國)
開始日期2016-06-05
結束日期2016-06-06
審稿制度
發表語言外文