The influence of consumer ethnocentrism on assimilation and contrast effects

The influence of consumer ethnocentrism on assimilation and contrast effects

Assistant Professor    #7686   
Year2013
Author郭素蕙*
Author count1
Created date2020-03-23
Author order1
Corresponding authortrue
Publication year2013
Symposium name 2013 Hawaii International Conference on Business
Publication cityHawaii
Publication country美國
Start date2013-05-23
End date2013-05-26
Review system
LanguageForeign Language