The Influence of Endorsers’ Credibility on Advertising Effects, and Repurchase Intention: An Example of Fitness Personal Trainer as Endorser

The Influence of Endorsers’ Credibility on Advertising Effects, and Repurchase Intention: An Example of Fitness Personal Trainer as Endorser

Year2016
Author
Created date2019-01-16
Author order第三作者
Corresponding author
Publication year2016
Publication month11
Journal nameSMAANZ Conference 2016
Publication area紐西蘭
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Review system
LanguageForeign Language
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