The Influence of Endorsers’ Credibility on Advertising Effects, and Repurchase Intention: An Example of Fitness Personal Trainer as Endorser

The Influence of Endorsers’ Credibility on Advertising Effects, and Repurchase Intention: An Example of Fitness Personal Trainer as Endorser

Year2016
Author
Created date2019-01-16
Author order3
Corresponding authortrue
Publication year2016
Symposium nameSMAANZ Conference 2016
Publication city奧克蘭
Publication country紐西蘭
Start date2016-11-23
End date2016-11-25
Review system
LanguageForeign Language