The Impact of Information Format on Consumer Satisfaction with Personalized Recommendation Agents: The Moderating Effects of Need for Cognition and Decision Complexity

The Impact of Information Format on Consumer Satisfaction with Personalized Recommendation Agents: The Moderating Effects of Need for Cognition and Decision Complexity

Associate Professor    7696    chiayi@mail.npust.edu.tw
Year2016
Author陳佳誼*, Shu-Ting Ko
Author count2
Created date2019-08-13
Author order第一作者
Corresponding author
Publication year2016
Publication month4
Journal name行銷科學學報
Publication area中華民國
Volume12
Issue1
Start page63
End page83
Publication type
Review system
LanguageTraditional Chinese
Attached project