Exploring the Impact of Facebook eWOM and Conformity Behavior on Consumer Purchase Behavior: Using Subjective Norms as the Mediator.
| Year | 2026 |
| Author | |
| Created date | 2026-07-04 |
| Author order | 1 |
| Corresponding author | true |
| Publication year | 2026 |
| Symposium name | the 13th Multidisciplinary International Social Networks Conference (MISNC 2026) |
| Publication city | DaNang |
| Publication country | 越南社會主義共和國 |
| Start date | 2026-08-10 |
| End date | 2026-08-12 |
| Review system | 是 |
| Language | Traditional Chinese |