Does Mobile Device Dependence Lead to Impulse Buying? A Mixed Model Built on Omni─channel Experience and Data Ownership

Does Mobile Device Dependence Lead to Impulse Buying? A Mixed Model Built on Omni─channel Experience and Data Ownership

Year2024
AuthorHo,Meng-Hua, 廖世義, Hung, Kai-En*
Author count3
Created date2024-06-18
Author order2
Corresponding authortrue
Publication year2024
Symposium name2024 Sustainable Management Conference
Publication cityPingtung
Publication country中華民國
Start date2024-05-24
End date2024-05-24
Review system
LanguageTraditional Chinese