Does In-Store Recommendation Work? The Moderating Effect of Brand-Store Image Congruence
| Year | 2016 |
| Author | Ting-Yi Lu, Xiu-Mei Yang, Jing-Ya Hong, Yu-Jyun Jheng, Sih-Han Wang, Jie-Sih Jheng |
| Author count | 6 |
| Created date | 2019-08-13 |
| Author order | 第一作者 |
| Corresponding author | 是 |
| Publication year | 2016 |
| Publication month | 12 |
| Journal name | 青年企業管理評論 |
| Publication area | 中華民國 |
| Volume | 9 |
| Issue | 2 |
| Start page | 1 |
| End page | 12 |
| Publication type | |
| Review system | 是 |
| Language | Traditional Chinese |
| Attached project | ---- |