網路促銷強度與粉絲互動性對線上行為反應的影響──價格與非價格促銷模式之比較
| Year | 2013 |
| Author | 廖世義* |
| Author count | 1 |
| Created date | 2019-02-19 |
| Author order | 第一作者 |
| Corresponding author | 是 |
| Publication year | 2013 |
| Publication month | 9 |
| Journal name | 中小企業發展季刊 ISSN:1991-8550 |
| Publication area | 中華民國 |
| Issue | 29 |
| Start page | 103 |
| End page | 103 |
| Publication type | |
| Review system | 否 |
| Language | Traditional Chinese |
| Attached project | 無 |