網路促銷強度與粉絲互動性對線上行為反應的影響─價格與非價格促銷模式之比較
| Year | 2012 |
| Author | 廖世義*, Chen, Yin-Hao |
| Author count | 2 |
| Created date | 2019-02-19 |
| Author order | 1 |
| Corresponding author | false |
| Publication year | 2012 |
| Symposium name | 101年度第17屆中小企業研究碩博士論文獎 |
| Publication city | 台北 |
| Publication country | 中華民國 |
| Start date | 2012-11-02 |
| End date | 2012-11-02 |
| Review system | 否 |
| Language | Traditional Chinese |