網路促銷強度與粉絲互動性對線上行為反應的影響─價格與非價格促銷模式之比較
Year | 2012 |
Author | 廖世義*, Chen, Yin-Hao |
Author count | 2 |
Created date | 2019-02-19 |
Author order | 1 |
Corresponding author | false |
Publication year | 2012 |
Symposium name | 101年度第17屆中小企業研究碩博士論文獎 |
Publication city | 台北 |
Publication country | 中華民國 |
Start date | 2012-11-02 |
End date | 2012-11-02 |
Review system | 否 |
Language | Traditional Chinese |