球迷認同與忠誠延續之初探—以職棒解散球隊球迷社團為例

球迷認同與忠誠延續之初探—以職棒解散球隊球迷社團為例

Professor    #7692    fylai@mail.npust.edu.tw
Year2005
Author賴鳳儀*,
Author count2
Created date2019-02-19
Author order1
Corresponding authorfalse
Publication year2005
Symposium name2005台灣行銷管理研討會
Publication city台北
Publication country中華民國
Start date2005-04-16
End date2005-04-16
Review system
LanguageTraditional Chinese