直銷公司運動贊助個案研究:以美商賀寶芙贊助棒球賽事為例
| Year | 2010 |
| Author | Hsiao-Ling Chen, 賴鳳儀* |
| Author count | 2 |
| Created date | 2019-02-19 |
| Author order | 2 |
| Corresponding author | false |
| Publication year | 2010 |
| Symposium name | 第十五屆直銷學術研討會 |
| Start page | 245 |
| End page | 258 |
| Publication city | 桃園 |
| Publication country | 中華民國 |
| Start date | 2010-12-09 |
| End date | 2010-12-09 |
| Review system | 否 |
| Language | Traditional Chinese |