A Review of Athlete Endorser-Product Fit Studies
| Year | 2011 |
| Author | 林鉦棽* |
| Author count | 1 |
| Created date | 2020-09-18 |
| Author order | 第三作者 |
| Corresponding author | 否 |
| Publication year | 2011 |
| Publication month | 9 |
| Journal name | 臺灣體育運動管理學報 |
| Publication area | 中華民國 |
| Volume | 11 |
| Issue | 3 |
| Start page | 191 |
| End page | 213 |
| Publication type | |
| Review system | 是 |
| Language | Traditional Chinese |