The roles of hedonic value and fashion consciousness in female shoes purchase context: Application of the Theory of Planned Behavior.
The roles of hedonic value and fashion consciousness in female shoes purchase context: Application of the Theory of Planned Behavior.
Year | 2020 |
Author | 王韻* |
Author count | 1 |
Created date | 2020-07-18 |
Author order | 第一作者 |
Corresponding author | 是 |
Publication year | 2020 |
Publication month | 6 |
Journal name | International Journal of Marketing Studies |
Publication area | 加拿大 |
Volume | 12 |
Issue | 2 |
Start page | 38 |
End page | 49 |
Publication type | |
Review system | 是 |
Language | Foreign Language |
Attached project | 無 |