The roles of hedonic value and fashion consciousness in female shoes purchase context: Application of the Theory of Planned Behavior.
The roles of hedonic value and fashion consciousness in female shoes purchase context: Application of the Theory of Planned Behavior.
| Year | 2020 |
| Author | 王韻* |
| Author count | 1 |
| Created date | 2020-07-18 |
| Author order | 第一作者 |
| Corresponding author | 是 |
| Publication year | 2020 |
| Publication month | 6 |
| Journal name | International Journal of Marketing Studies |
| Publication area | 加拿大 |
| Volume | 12 |
| Issue | 2 |
| Start page | 38 |
| End page | 49 |
| Publication type | |
| Review system | 是 |
| Language | Foreign Language |
| Attached project | 無 |