The impact of applying event marketing on restaurant operational performance in international hotels: The case of food festival event
The impact of applying event marketing on restaurant operational performance in international hotels: The case of food festival event
| Year | 2010 |
| Author | 賴佩均*, Chi-Ting Chen |
| Author count | 2 |
| Created date | 2019-02-19 |
| Author order | 1 |
| Corresponding author | false |
| Publication year | 2010 |
| Symposium name | 8th Asia-Pacific Council on Hotels Restaurants and Institutional Education Conference |
| Start page | 1 |
| End page | 11 |
| Publication city | Phuket |
| Publication country | 中華民國 |
| Start date | 2010-08-14 |
| End date | 2010-08-14 |
| Review system | 否 |
| Language | Foreign Language |