Study of Factors Affecting Customer Behavior Intentions Toward Taiwan Restaurant Industry Using Response Hierarchy Model-Discussion on Brand Image as Moderating Variable
| Year | 2013 |
| Author | 鄭富元* |
| Author count | 1 |
| Created date | 2023-09-14 |
| Author order | 第二作者 |
| Corresponding author | 否 |
| Publication year | 2013 |
| Publication month | 12 |
| Journal name | 運動休閒餐旅研究 |
| Publication area | 中華民國 |
| Volume | 8 |
| Issue | 4 |
| Start page | 49 |
| End page | 76 |
| Publication type | |
| Review system | 是 |
| Language | Traditional Chinese |