Pricing strategy, perceived value, perceived risk, and repurchase intention: online group buying of food products among university students
Pricing strategy, perceived value, perceived risk, and repurchase intention: online group buying of food products among university students
| Year | 2015 |
| Author | Chi-Ting Chen, 賴佩均* |
| Author count | 2 |
| Created date | 2019-02-19 |
| Author order | 2 |
| Corresponding author | false |
| Publication year | 2015 |
| Symposium name | 12TH ASIA PACIFIC CHRIE (APacCHRIE) CONFERENCE 2014 |
| Publication city | Kuala Lumpur |
| Publication country | 中華民國 |
| Start date | 2015-05-23 |
| End date | 2015-05-23 |
| Review system | 否 |
| Language | Foreign Language |