Exploring Chain Restaurant Consumers on Using Mobile Application for Brand Equity

Exploring Chain Restaurant Consumers on Using Mobile Application for Brand Equity

Professor    #7545    chungzen@mail.npust.edu.tw
Year2018
AuthorSYUN-HUEI HUANG
Author count1
Created date2019-03-19
Author order1
Corresponding authortrue
Publication year2018
Symposium nameThe 16th APacCHRIE Conference
Publication city廣州
Publication country大陸地區
Start date2018-05-31
End date2018-06-02
Review system
LanguageForeign Language