Corporate Conscientious Brand: Proposing a Framework from a Systematic Literature Review
| Year | 2025 |
| Author | 黃朝欽* |
| Author count | 1 |
| Created date | 2025-11-08 |
| Author order | 1 |
| Corresponding author | true |
| Publication year | 2025 |
| Symposium name | 2025 ACADEMY OF MARKETING SCIENCE 26th WORLD MARKETING CONGRESS |
| Publication city | Dijon |
| Publication country | 法國 |
| Start date | 2025-07-01 |
| End date | 2025-07-04 |
| Review system | 是 |
| Language | Traditional Chinese |
| Attached project | 企業良知品牌: 以社會建構觀點探索與實證品牌價值共創架構 |