A study of relational bonds on brand loyalty: the mediating effects of brand relationship quality

A study of relational bonds on brand loyalty: the mediating effects of brand relationship quality

Year2011
Author
Created date2019-03-23
Author order1
Corresponding authortrue
Publication year2011
Symposium nameAcademy of International Business (AIB) 2011 Annual Meeting
Publication city名古屋
Publication country日本
Start date2011-06-24
End date2011-06-28
Review system
LanguageForeign Language
Attached projectN/A