A study of people’s marketing experience, involvement, loyalty, and benefit cognitive towards local festival events in Taiwan.

A study of people’s marketing experience, involvement, loyalty, and benefit cognitive towards local festival events in Taiwan.

Professor    6490、7600    jgliu@mail.npust.edu.tw
Year2008
Author劉照金*
Author count1
Created date2019-02-19
Author order1
Corresponding authorfalse
Publication year2008
Symposium nameThe 7th Asia Pacific Forum for Graduate Students’ Research in Tourism & Hospitality
Publication country中華民國
Start date2008-06-03
End date2008-06-03
Review system
LanguageForeign Language