A study of people’s marketing experience, involvement, loyalty, and benefit cognitive towards local festival events in Taiwan.
A study of people’s marketing experience, involvement, loyalty, and benefit cognitive towards local festival events in Taiwan.
| Year | 2008 |
| Author | 劉照金* |
| Author count | 1 |
| Created date | 2019-02-19 |
| Author order | 1 |
| Corresponding author | false |
| Publication year | 2008 |
| Symposium name | The 7th Asia Pacific Forum for Graduate Students’ Research in Tourism & Hospitality |
| Publication country | 中華民國 |
| Start date | 2008-06-03 |
| End date | 2008-06-03 |
| Review system | 否 |
| Language | Foreign Language |