探討品牌延伸績效之前因因子、中介變數所產生之效果
| Year | 2008 |
| Author | 沈慶龍*, |
| Author count | 2 |
| Created date | 2019-02-19 |
| Author order | 1 |
| Corresponding author | false |
| Publication year | 2008 |
| Symposium name | 2008年第四屆台灣行銷學術研討會 |
| Publication city | 台北 |
| Publication country | 中華民國 |
| Start date | 2008-10-30 |
| End date | 2008-10-30 |
| Review system | 否 |
| Language | Traditional Chinese |