A study of relational bonds on brand loyalty: the mediating effects of brand relationship quality
A study of relational bonds on brand loyalty: the mediating effects of brand relationship quality
Year | 2011 |
Author | |
Created date | 2019-03-23 |
Author order | 1 |
Corresponding author | true |
Publication year | 2011 |
Symposium name | Academy of International Business (AIB) 2011 Annual Meeting |
Publication city | 名古屋 |
Publication country | 日本 |
Start date | 2011-06-24 |
End date | 2011-06-28 |
Review system | 是 |
Language | Foreign Language |
Attached project | N/A |