A new perspective on brand loyalty: Brand experience, brand attachment, brand love
| Year | 2015 |
| Author | |
| Created date | 2019-03-23 |
| Author order | 1 |
| Corresponding author | true |
| Publication year | 2015 |
| Symposium name | TIIBS The 4th Conference on Business & Management, Taiwan Institute of International Business Studies (多國籍企業研究學會) |
| Publication city | 高雄 |
| Publication country | 中華民國 |
| Start date | 2015-05-21 |
| End date | 2015-05-21 |
| Review system | 是 |
| Language | Foreign Language |
| Attached project | N/A |