The impact of relational bonds on brand loyalty: The mediating effect of brand relationship quality

The impact of relational bonds on brand loyalty: The mediating effect of brand relationship quality

Year2014
Author
Created date2019-03-22
Author order第一作者
Corresponding author
Publication year2014
Publication month3
Journal nameManaging Service Quality
Publication area英國
Volume24
Issue2
Start page184
End page204
Publication type
Review system
LanguageForeign Language
Attached projectN/A