The impacts of brand authenticity on consumer innovation resistance in organic agricultural products: Brand trust, consumer conformity as mediators and age as a moderator
黃朝欽
黃朝欽
Categories: Symposium  /  
Year2022
Author黃朝欽
Author count1
Created date2023-01-01
Author order2
Corresponding authorYes
Publication year2022
Symposium name台灣行銷科學學會第十九屆年度學術研討會
Seminar cityTaipei
Seminar country中華民國
Start date2022-12-02
End date2022-12-02
Review systemYes
LanguageTraditional Chinese